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Tuesday 19 October 2021

Drive: The Art of the Poster

The action Crime Drama, Drive, Starring Ryan Gosling, directed by Nicholas Winding Refn turned 10 years old this year. A stunning movie that pretty much simmers with an electrifying anticipation and foreboding all the way to the films dramatic climax.

Drive tells the story of a an L.A Mechanic and part time Hollywood Stunt Driver that also moonlights as a getaway driver for hire.

I thought it would be good to see how designers and artists have approached the movie through the art of the poster, here's a selection of 10 of the best.

Got a favourite?, leave a comment below...



The Original movie poster, little known fact -  this was a photoshopped variant of the final poster for the film by Empire Design with Ryan Gosling without sunglasses and a more upward face position, additionally the bag and the gloved hand were added in photoshop as in the original pose he was holding a hammer which was taken from a scene in the strip club (see next poster for context).


Great design by Dave Stafford that has a unique cell shaded and punchy graphical style to it, as with many of the posters this one focuses on the scene with the hammer in the strip club.


One of the best ideas I've seen with the use of the hammer replacing the sunglasses, a beautifully executed design by Ian Wilding that brings a real simple yet effective design.


The gloves, the watch and blood spatter give us a sense that this is the business end, where you're either on time or out of luck, great detail and design by Matthew Wood


I love the way the blood and background color are the same in this one, the font is an urbanised untidy scrawl that delivers a big punch to the viewer and the blood spattered Gosling hints that this isn't just about cars. Poster by Michael Gambriel

The Hammer seems to be a popular theme with many of the designers with one particular scene where Goslings character threatens a henchman by threatening to smack a bullet with a hammer into his forehead at a strip club. This design however combines the elements of driving and the hammer to create a totally unique design element, great work by Mike Horowitz.


This design by Rory Kurtz gives us a pretty broody tone to the film, that understated quiet with a hint of menace that the movie uses so well before that flash of extreme violence comes crashing through.


Great 80's vibe with this design, big bold and direct but beautifully colorised to add impact. A great design by Signalnoise 


There's some epic attention to detail to this design by Tyler Stout, the poster combines many of the key players and the bloody, injured Driver hints at a much darker story.


Love this high impact design by Fer Ojea, the use of pink in many of the designs is amplified to super effect here with the dark and brooding silhouetted shape of the Driver complete with claw hammer and highlighted scorpion jacket motif.

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